1) Food truck party
A slightly different take on the classic restaurant takeover fundraiser, a food truck party offers the same money-making potential but with social distancing in mind.
Set aside a time and place (preferably a park) and invite supporters to come enjoy local street food fare. Ask food truck owners to donate a portion of profits in exchange for advertising the heck out of your event. Don’t forget music and decorations to give it a party feel, and make social distancing easy by painting (temporary) circles in the grass.
You can also use this opportunity to sell raffle tickets for various prizes, or hold a silent auction to boost your revenue.
2) Virtual cheerleading fundraiser show
What better way to hone your chops and get ready for cheer season while raising money than putting on a live show? Use YouTube, Instagram, or Facebook Live to stream your performance. Remember to include a link to your donation page (try a user-friendly platform such as Fundly or Qgiv).
Not only can you wow your supporters with a killer performance, you can show them some of the behind the scenes action as well. Interview members of your squad, give viewers a tour of your practice space, and talk about your goals for the season. Anything that might help create a connection with your viewers is a plus.
You can also make it interactive by creating audience polls, answering questions, and giving a basic cheer lesson. Embrace the silliness by having viewers post their own cheers online with your event’s hashtag.
Don’t be shy to mention that you’re raising money throughout the event. After all, your focus is fundraising!
3) ‘Cheer up the neighborhood’ fundraiser
Print and distribute flyers offering to perform various outdoor tasks in your neighborhood over the course of a week or a weekend. These can include mowing lawns, raking leaves, shoveling driveways, running errands, and anything else that can be done safely outdoors in teams of two.
Simply let residents know that you’ll be ringing doorbells on certain dates. Better yet, leave a phone or email contact so they can book in advance. You can choose to have fixed rates or make them donation-based with a recommended rate. The latter might be helpful for people who have less financial flexibility, and may also prompt those who can to give more.
4) Drive-in or outdoor movie night fundraiser
Drive-in theaters are making a comeback thanks to COVID-19. If there’s one near you you might consider approaching management about holding a fundraiser night, with a portion of ticket sales going to your group. You can also offer your squad’s volunteer services at the concession stand in exchange for keeping the profits.
If there’s no drive-in theater nearby you can simply project a movie onto a wall in a park or empty parking lot and charge admission (be sure to have social distancing measures in place). You can even make it a weekly summer event, with a different classic cheerleader flick each week!
5) Virtual silent auction
Approach local merchants and ask them to donate items to be auctioned off online. Many stores have items from last season that they won’t mind parting with, and restaurants will gladly donate gift certificates if it means bringing customers into their establishment.
There are plenty of online auction platforms, such as Auctria and BiddingOwl, to make your event go super smoothly.
The beauty of a virtual silent auction as opposed to a live one is that you can draw out the event to last several days. This means people can pop in at their leisure as opposed to a set time. You can also add new items as you go to entice bidders.
6) Car wash
Everyone loves a good car wash fundraiser, and there’s no reason to put the kibosh on it this year. Just make sure your squad wears masks and people either stay in their cars or stand at a safe distance.
If you really want to go contact-free, you can hold a mobile car wash fundraiser, where you invite people to book ahead and pay in advance via Paypal or e-transfer. Simply ask them to park their car in their driveway during their designated time slot, and to leave their garden hose accessible. Then, split up into teams and have mini car wash parties all across town.
7) Virtual fitness challenge
This cheerleading fundraiser lets your team members showcase their fitness in a fun and profitable way. Have your squad prepare a series of increasingly challenging workout videos to stream each day. Not only can they ask their friends and family to donate to their cause, they can encourage them to join in and collect donations too!
Make it fun by posting videos to social media documenting your struggles, soreness, and of course, and your progress. Encourage your supporters to do the same. You can even offer a reward for most improved at the end of the challenge, most enthusiastic, and most money raised.
8) Fundraiser un-gala
For a surprising number of people, the only thing they’d rather spend more money on than attending a gala is, well, not attending one. Advertise your event as you would a normal fundraiser gala, with a set date and time, and sell tickets. The catch is that attendees can dress however they want, and do whatever they feel like.
Create a hashtag for your non-event and encourage supporters to post pics of whatever they end up doing, whether it’s gowns and cocktails in the backyard, or PJ’s and ice cream on the sofa. Offer prizes - donated by local businesses - for most creative night and most uncreative. And most importantly, let them know that their donation is needed and appreciated.
Cheerleaders are inspirational and persuasive by nature, and this gives them an advantage in fundraising. With a positive attitude and competitive spirit, any one of these cheerleader fundraiser ideas is sure to be a smash hit.
Check out our step-by-step fundraising guide for helpful tips and tricks on how to plan the perfect cheerleading fundraiser. Gooooooooo team!