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Dear JustFundraising Member,
The winter season begins with a flurry of activity, as you grapple with shopping lists
and prepare for visiting houseguests. December is a time for remembering what's important.
Some of our fundraisers can surely be helpful in solving all your supporters' gift giving
needs. So have a jolly good time & Merry Christmas!
Katherine, Editor JustFundraising Insider |
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| JustFundraising Insider - December 2004 |
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| Aromatherapy Candle
Giveaway |
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These scented candles
are perfect Christmas stocking stuffers. Get entered to win 3 of our Homestyle
Botika Candles ($35 value).
Fragrances
include: Apple Pie, Cinnamon Roll, French Vanilla, Spice &
much, much more... Details inside.
Enter To Win Candles |
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| Soccer Team Scores Profits with Lollipops |
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| Fundraising groups like Garden Spot Soccer Club agree
that lollipops are the perfect fundraiser with almost no effort. They sold
1728 lollipops in just two weeks. As fund-raiser committee member Joan Perez
states, "My daughter actually sold a case all on her own". Other supporters
commented, 'We should have been selling these two years ago'. With such
an enormous amount of positive feedback, the club ordered another two cases.
Congratulations to the hard-working soccer team from New Holland, Pennsylvania! |
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Submit your group/team picture and we will feature it
in our next newsletter.
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You may send your photo with your team name and a short description to teampics@justfundraising.com |
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| What's In It for Me |
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It’s a scientific fact that people most often act in their own self-interest
first and then consider the needs of others. That is why society places
a high value on such selfless acts as the heroism of the firefighter
or the courage of a soldier.
 
So, how can groups that raise funds appeal to the self-interest of a
potential supporter?
Define precisely
how their contribution will help
Increase the perceived
value of what they give
Increase the perceived
value of what they receive
Group volunteers need to communicate to each prospect the exact nature
of the community benefit. For example, a PTA fundraiser needs to communicate
what the net proceeds will be spent on — teacher supplies, playground
equipment, etc. Your results will be dramatically higher than just saying
that you are doing a fundraiser without specifying what the funds will
be used for. A potential supporter should immediately be informed of
the amount of school supplies their funds will provide. If it’s
new playground equipment, mention the cost of a specific item and link
it to their contribution. For example, by stating that a $10 contribution
purchases a new basketball or a $30 contribution will buy a swing, the
supporter gets a visual image of the result of their fundraising support.
That image has the effect of associating a donation with a pleasurable
feeling, making it much more likely that the prospect will support your
cause.
Besides increasing the perceived value of what they give, you also want
to increase the perceived value of what supporters receive. You do that
in different ways for different fundraisers — donor recognition
items for contributions, more attractive packaging on items being sold
for a profit, or making your charity auction a black-tie event.
Each of these approaches increases the perceived value without significantly
increasing the cost. That means that each of your supporters will assign
more value to what you are offering. That translates into increased
funding for your organization.
 
So, what’s it all mean? Just this. In planning your next fundraiser,
be sure everyone knows how to respond to potential supporters when they
ask, “What’s in it for me?”
Source: AFRDS.org
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| Festive Lolliday Pops Fundraiser |
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Now that the holidays are here, you can raise extra funds with festive Lollidays!
As stocking stuffers or tree decorations, lollidays are sure to bring Christmas
cheer to your supporters and their family!
Up to 52% Profit
Free Shipping
Made in the U.S.A.
Choose from exciting flavors such as: Bubble Gum, Cherry
Cheesecake, Green Apple, Strawberry Shake, Candy Cane, Cranberry Grape.
To Get Your No Festive Lolliday Pops Fundraiser Started
Call Us Toll-Free at 1-888-440-4114 OR Click
Here |
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| Pray for Gifts |
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Two young boys were spending the night at their grandparents the week before
Christmas. At bedtime, the two boys knelt beside their beds to say their
prayers when the youngest one began praying at the top of his lungs.
"I pray for a new Mountain Bike..." "I pray for a new Playstation..."
"I pray for a new DVD Player..."
"His older brother leaned over and nudged the younger brother and said,
"Why are you shouting your prayers? God isn't hard of hearing." To which
the little brother replied, "No, but Grandma is!" |
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Does your group have a fundraising success
story to share with us? We'd love to hear from you. Please email us at helpdesk@justfundraising.com
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$53.7 Million
Raised So Far |
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